|
For
Immediate Release
Sharp
Microelectronics of the Americas Utilizes UMC's Silicon Shuttle®
Program for Microcontroller and System-on-Chip Designs
Sharp's North American Design Center Leverages UMC's Advanced
Technology Prototyping Program to Create New Class of 16- and 32-bit
MCUs/SOCs
CAMAS, Wash.,
and SUNNYVALE, Calif., April 9, 2001 - Sharp Microelectronics of
the Americas (SMA), a U.S.-based division of Sharp Corporation,
Osaka, Japan, and United Microelectronics Corporation (NYSE: UMC),
a world leading semiconductor foundry, today said Sharp's North
American Design Center will utilize UMC's Silicon Shuttle?program
to create, in silicon, microcontrollers (MCUs) and Systems-on-Chips
(SOCs). SMA is manufacturing a new class of 16- and 32-bit MCUs
/ SOCs, that will be used in next-generation PDAs, Internet appliances,
smart phones and home automation based on UMC's 0.18 micron process.
UMC was selected over other foundries due to its leadership in the
foundry industry for 0.18-micron production and because its innovative
Silicon Shuttle program enables users to run design prototypes in
silicon with minimal overhead and risk.
"We selected
UMC as the foundry to begin SMA's manufacturing because it is one
of the top fabricators in the world. Also, through its Silicon Shuttle
program, we can cost-effectively and rapidly prototype new product
designs and do silicon respins quickly and efficiently when required.
By implementing this approach, we can ensure our silicon works as
designed in end applications, and thus turn to volume production
as quickly as possible while still concentrating on cost and time-to-market
issues," said Terry Thomas, SMA's director of marketing for
microcontroller and System-on-Chip.
"As companies
are facing increasingly tight competition, the need to reduce manufacturing
risks and costs is paramount," said Jim Ballingall, vice president
of worldwide marketing at UMC. "To that end, we are devising
programs such as our Silicon Shuttle so that customers can benefit
from using our advanced deep-submicron process technologies while
assuming minimal risk. We are pleased to be working with SMA and
helping them bring their leading designs to market quickly and efficiently."
SMA has recently
been designated Sharp's North American design center for all new
8, 16 and 32-bit MCU / SOC products. In addition to designing MCU
/ SOCs specifically to meet the needs of design engineers in the
Americas, SMA also has the autonomy to choose the manufacturing
foundries it requires for production-level quantities.
The decision
to operate a design center in North America is a notable departure
for Sharp, which previously designed all products in Japan. The
Camas, Wash.-based team of engineers is responsible for the design
of new 8-, 16-, and 32-bit MCU / SOC products based on market- and
customer-driven requirements. SMA's marketing team will have responsibility
for developing the future product roadmaps and marketing the product
line worldwide.
About Sharp
Microelectronics of the Americas
Sharp Microelectronics of the Americas (SMA), Camas, Washington,
is a U.S.-based company and a division of Sharp Electronics Corporation
which is a subsidiary of Sharp Corporation, Osaka, Japan. Sharp
is a worldwide developer of core digital technologies that are playing
an integral role in shaping the next generation of electronic products
for consumer and business needs. SMA offers breakthrough memory,
LCD, opto, CCD, RF/IR, microcomputer and system-on-chip components,
along with packaging and integration skills that help design engineers
throughout North and South America bring their ambitious ideas to
market. SMA is dedicated to improving people's lives through the
use of advanced technology and a commitment to innovation, quality,
value and design.
About
UMC's Silicon Shuttle® Program
UMC's Silicon Shuttle program offers customers the opportunity to
verify their advanced designs and prototypes in UMC silicon, helping
to minimize risks and costs. The new 2001 program provides greater
frequency and a richer offering of technologies, including several
Silicon Shuttle wafers dedicated to mixed mode and RF CMOS as well
as UMC's 0.13-micron technology. As before, the mask cost is split
among multiple customers by allowing each customer to purchase "seats"
on the same mask, reducing individual customer costs to a fraction
of the total.
Note From UMC Concerning Forward-Looking
Statements
Some of the statements in the foregoing announcement are forward
looking within the meaning of the U.S. Federal Securities laws,
including statements about future outsourcing, wafer capacity, technologies,
business relationships and market conditions. Investors are cautioned
that actual events and results could differ materially from these
statements as a result of a variety of factors, including conditions
in the overall semiconductor market and economy; acceptance and
demand for products from UMC; and technological and development
risks.
Silicon Shuttle is a registered service mark of UMC.
All other trademarks and registered trademarks are the property
of their respective companies.
Editorial
Contacts:
|
Sharp
Microelectronics of the Americas
Terry Thomas
(360) 834-8002
thomas@sharpsec.com
|
UMC
In the USA:
KJ Communications
Eileen Elam
(650) 917-1488
KjcomE@cs.com
|
|